The Bump Wear Project is unique as it provides an unbiased look at the maternity market. From fashion and trends, to maternity related beauty and fitness plus a little bit of celebrity watching.
Our readers come from al over the world – our top ten visiting countries are the UK, US, Canada, Australia, Greece, Ireland, Israel, India, Belgium and Germany.
Just under 20% of our visitors are returning visitors, the rest are new. This is to be expected as you’re not pregnant forever!
People find us by looking for specific retailer collections (e.g H&M Maternity), specific items (Maternity Coat) or from searching for celebrities (e.g. Victoria Beckham Pregnant).
We are active in the parent / mummy blogger community and have a large reach, and a klout score of 61. On twitter, our 90 day activity includes almost 200 retweets, and 2000 mentions.
We feature on Alltops Pregnancy page, where they pull a direct feed from our site, and our articles regularly the most popular stories. As pictured.
We have also been featured on many retailers blogs following our reviews / comments / posts about their products or services.
On Blogged we have been given an editors review of 8/10…. which was great as we were very new at that time.
We’re an established site – we have been here since 2009.